The guys at Carsonified launched a new app to support their FOWA events this week. It was another piece of rapid innovation similar to the development and launch of Mattinator a while back but this one seems much more fun.
Hello essentially creates an event specific social network to encourage more face-to-face meetings using Twitter and a little bit of games mechanics and wraps it up in a wonderful design. Now some elements like the location (seat) specific stuff wouldn’t transfer to well away from the one track style conferences that Carsonified run and the ability to stray from the Dev, Design, Biz categories would be helpful but other than that I could see it being a useful tool for any event that has a decent sized contingent of Twitter users.
Not sure I’ll be able to get to FOWA this year which is a pity as I’d love to see this in action.
Congratulations to all the team at Carsonified (I also hope it encourages them to develop other innovative apps that support events – seems like a good fit for them and there is so much cool stuff that could be done..)